Frank Spillers


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About Frank

Inspiring UX Excellence

Frank Spillers is the founder of award-winning UX consultancy Experience Dynamics. He works with the world’s leading brands to deliver cutting-edge strategy for products, services, and experiences. His work focuses on competitive UX differentiation from an interface, to how organizations approach UX design and research. Starting out in the mid-’90s in VR usability, Spillers has consulted on 600 UX projects including enterprise web applications, mobile, products, and sites with conversion lifts up 83% and increases in revenue 200%. His work has transformed interfaces as well as organizational approaches to repeat UX success for Nike, IBM, Microsoft, Intel, Logitech, and The World Bank.

UX Leader, Trainer, Consultant, Researcher, Designer

  • Highly experienced UX Designer/Researcher and UX leader with a focus on ROI of UX.
  • Founder of award-winning User Experience consulting firm (Experience Dynamics).
  • UX Master Trainer- trained over 300 teams and over 10,000 UX students globally (with Interaction Design Foundation).
  • User Experience consultant and leader in UX/UI and User Centered Design (UCD).
  • Expert Interaction Designer, UI and User Researcher, Service Designer.
  • Improved website customer conversion by 83%; improved revenue by 200%.
  • 22 years of Enterprise UX experience with Fortune 500 clients including Nike, Intel, Microsoft, HP, Capital One.

Subject Matter Expert

Mr. Spillers is a Subject Matter Expert in UX Design; UX Management; Accessibility; Emotion Design; Service Design; Localization UX; Lean UX; VR/ AR Design.

Frank has developed ground-breaking research and design approaches in UX research, mobile apps, VR/AR and healthcare/ wellness.


Toward a disability-centric model of user participation in accessibility efforts: lessons from a case study of school children. 

publication date 2020. 

Localization of Mobile Payment Systems: Cultural and Temporal Rhythms in User Adoption

publication date 2018  ACM ISBN 978-1-4503-6437-9/18/09

Soundspace: Toward Accessible VR…Spatial Navigation and Collaboration for Blind Users

publication date  2017 5th ACM Symposium on Spatial User Interaction (SUI 2017) conference held in Brighton, UK

Motivation and user engagement in fitness tracking: heuristics for mobile healthcare wearables

publication date 2017  Informatics – Special Issue Smart Health

Does social user experience improve motivation for runners? A diary study comparing mobile health applications

publication date 2014  Proceedings of the 16th International conference on Human-Computer Interaction-HCI International 2014

Social user experience for effective mobile advertising

publication date 2014   Encyclopedia of Information Science and Technology 3rd edition, edited by Mehdi Khosrow-Pour, IGI Global

Designing mobile advertising: User experience factors for enhancing user adoption

publication date 2013  ACM SIGMOBILE Mobile Computing and Communications Review

Help me relax! Biofeedback and gamification to improve interaction design in healthcare

publication date 2012  8th International conference on Design & Emotion, London

Getting in the Mood: The role of mood in product design and interaction

publication date 2010  Proceedings of the Seventh Bi‐annual Conference on Design and Emotion.

“Synch with me”: Rhythmic interaction as an emerging principle of experiential design.

publication date 2008  Sixth Bi-annual Conference on Design and Emotion. Hong Kong, China

Emotion as a Cognitive Artifact and the Design Implications for Products That are Perceived As Pleasurable

publication date 2004  Proceedings of the 4th Conference on Design and Emotion. Ankara Turkey

Temporal attributes of shared artifacts in collaborative task environments

publication date 2003  Workshop on the Temporal Aspects of Tasks (HCI 2003)

Task Analysis through Cognitive Archeology

publication date 2003  The Handbook of Task Analysis for Human-Computer Interaction Laurence Erlbaum Associates

Currently working on…

Forthcoming: New Book on UX Management

Leveraging 20 years in industry working with hundreds of organizations, Frank Spillers has developed a playbook and process for improving your organization’s return on investment from UX Design-led approaches to product, service and experience innovation.

Get notified of the book launch and exclusive content, interviews and webinars related to topics covered in the book:

Frank’s Inner Circle

Global UX managers and designers monthly meet-up. UX process tune up and mentoring with exclusive content from Frank’s work with leading organizations and ‘from the trenches’ insights and case studies. Includes a Digital Library of all Frank’s recorded trainings from two decades of UX consulting.

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